What defines a successful open house? Is it the number of potential buyers that show up or the number of offers you receive after? Open houses are the best way to inspire an interested buyer that this could be their dream home. You’ll want to be well-prepared for your open house to ensure you have multiple buyers putting in offers for the home. Make your open house stand out compared to others by using these tips.
5 Tips for a Successful Open House
- Broadcast it. Social media, MLS, Zillow, Trulia, Realtor.com, Zoom, your office. All of these platforms can be used to gain some traction and have more people show up to your open house.
- Prepare and pass out flyers. Home buyers may be seeing multiple homes. Don’t let your home get lost in the ones they see. Make flyers that stand out and capture the attention of home buyers. Be sure to include your business card, so they can contact you if they have any questions.
- Stay in one place. Have you ever been to an open house and the Realtor® follows you around and keeps giving you information you don’t particularly want to hear? Don’t do that. Greet potential buyers at the door and allow them to wander around the house picturing how they can make the home their own. (Don’t forget to make sure the owners have stored the valuables in a safe spot prior to the open house!)
- Stage it. A beautiful home may be able to sell on its own. But adding some homey touches can really enhance the potential a place can have.
- Provide refreshments. Providing coffee or cookies is a nice way of showing warm hospitality to those walking through the door.
Having an Open House is not only an opportunity for buyers to see the home of their dreams but it is also a chance for them to see the awesome realtor they could work with. Have some business cards ready and make sure you know the common details about the home that potential buyers could ask about. Don’t forget to follow these tips to ensure you have a smooth and successful open house.
Want more tips and tricks of the trade? Be sure to check out our blog for new ideas!
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